CHARITY PARTNERS

Unlock new funding without risk or complexity

Our Pricing

Simple, aligned pricing

Our pricing is designed to be straightforward and low risk.

We apply a flat % service fee to the value of donation processed. We expect this service fee to reduce as volumes increase. Please contact us for our latest tariff.

There are:

  • No setup fees

  • No subscription fees

  • No upfront costs

  • No hidden charges

We only earn a fee when funding is successfully generated through the SendDigital platform.

The more funding we generate for your charity, the more efficiently we operate, the lower our fees become.

What's included?

Our fee covers a complete end-to-end service, including:

  • Fundraising

  • Donation processing

  • Payment processing

  • Voucher delivery systems

  • Donor engagement and updates

  • Gift Aid administration

  • Reporting and analytics

  • Ongoing support

One fee covers the entire platform and service.

Designed to protect charities

Our model is structured so that charities can benefit from the platform without taking on additional financial risk.

Eligible Gift Aid and funding generated through SendDigital help support the cost of delivering the service, ensuring charities can access the platform with confidence.

Founding Charity Programme

Organisations joining during our launch phase become part of our Founding Charity Programme.

Benefits include:

  • Priority onboarding

  • Dedicated support

  • Early access to new features

  • Opportunities to influence future platform development

  • Access to future pricing improvements as the platform scales

Why our model is different

Traditional fundraising initiatives often require upfront investment, internal resources and uncertain outcomes. SendDigital takes a different approach.

There is no upfront commitment and no financial barrier to getting started. We only succeed when we generate value for your charity.

Get started

If you'd like to explore whether SendDigital is right for your organisation, we'd be happy to discuss your requirements and demonstrate the platform.

© 2026 The Innovation Pool Limited. All rights reserved.

Gift Aid

Boost your impact

If you’re a UK taxpayer, add Gift Aid to boost your donation by 25% at no extra cost.

100% of your donation goes directly to those in need; Gift Aid supports charity operating costs.

The Innovation Pool Limited is a company registered in England and Wales with company number 15545983. Registered Office: 71-75 Shelton Street, London WC2H 9JQ